UX/CX 5.0 - The Future of User Experience and Customer Experience

from TIA 2016

Ubiquitous connectivity, a continuous stream of data, and intelligent platforms together create unprecedented ways for brands, governments and places to create environments of experience for their customers and consumers. The great danger lies in having old mindsets applied to new opportunities. Customer care is no longer about a 24-hour call center. User Experience (UX) and Customer Experience (CX) are under transformation. In this TIA NOW discussion hosted by Andy Castonguay, Principal Analyst at Machina Research, UX and CX specialists will dissect how human behavior and digital knowledge will combine to create new paradigms of interaction in a consumer driven world of business and government.