The edge represents a huge market opportunity. Tier 1 venues, the middleprise and outdoor urban are all in play. But they all have unique cycles and market drivers - so where are we placing our bets? What problems need to be solved and who plays a role in solving them?
middleprise
All middleprise Videos:
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Mike Collado, Vice President of Marketing for SOLiD tells TIA NOW how the middleprise represents the line of demarcation where wireless operators will no longer fund in- building systems. Collado says this change in the industry means a clear shift for SOLiD’s market focus, moving towards the middleprise and investing in outdoor DAS and transport technologies, bringing connectivity closer to the handset through edge densification.
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The emerging middle-enterprise space is not a high profile market, but requires in-building connectivity and public safety infrastructure just as much as large venues. Mike Collado, Vice President of Marketing for SOLiD Technologies, tells TIA NOW what a middleprise customer looks like and why industry should be focusing on this burgeoning market.