Optimizing Data Center Performance Workshop - October 16-17
SPONSORED BY:
MEDIA SPONSOR: 
Workshop: Optimizing Data Center Performance: Building and Managing for Today and Tomorrow (Earn 6 BICSI CEC credits)
Date: October 16-17, 2017 (Data Center Tour at Equinix on October 16, Meet at TIA Headquarters for boxed lunch to take on bus trip to data center)
***Registration closed - We are at capacity for the Equinix Data Center Tour***
Location: Arlington, VA (TIA Headquarters, 1320 N. Courthouse Rd., Suite 200, Arlington, VA 22201)
Cost: TIA Members/BICSI Members: $95 (Early bird extended through September 20); $120.00 (After September 20)
Non-Members: $120 (Early bird extended through September 20); $145.00 (After September 20)
Those designing, building and managing today’s data centers are challenged with navigating increasing complexity. There is the relentless demand for capacity driven by streaming video content and IoT real-time deployments. Multi-vendor environments mean optimizing despite continued challenges of interoperability. Driving operational efficiencies is complicated by migrating legacy systems and applications, repurposing central offices into data centers, and introducing virtualized architectures.
This one day workshop of presentations and interactive discussions will provide professionals insights and takeaways to act today and to confidently plan for tomorrow, whether working with enterprises, service providers or government data centers. (Earn 6 BICSI CEC credits)
Who Should Attend:
- Data Center & Co-Location Providers
- Internet Service Providers, Carriers & Operators
- Government Agencies and Enterprises focused or working with Data Centers and Cloud Services
- CTOs, CIOs, CFOs and Chief Information Security Officers (CISOs)
- Network Architects/Engineers
- IT Managers and Directors
- VP of Technology
- Network & Storage Managers
- Enterprise architects
- Communications & Networking specialists
Agenda
Registration at TIA Headquarters
Equinix Data Center Tour - Meet at TIA Headquarters to grab a boxed lunch for bus trip out to data center.
Networking Reception
Registration and Networking Breakfast
Opening Remarks
 Wes Johnston TIA |
 Brian Ensign BICSI & Superior Essex |
Speakers:
Wes Johnston, CEO, TIA
Brian Ensign, President, BICSI and Director of Global Accounts, Superior Essex
What We Can Learn from Hyperscale Data Centers
Though they often have the luxury of avoiding legacy infrastructure, what can be adapted and adopted from today’s hyperscale data centers and over-the-top players? Whether planning technology, automated processes, or staff development or organization, this discussion will highlight what can be learned and incorporated into planning for smaller scale data centers.
 Stan Blackwell Dominion Energy |
 Jim Leach RagingWire |
 Vinay Nagpal Digital Realty |
 Buddy Rizer Loudoun County |
Speaker:
Stan Blackwell, Director - Customer Service & Strategic Partnerships, Dominion Energy Virginia / North Carolina
Jim Leach, Vice President Marketing, RagingWire Data Centers
Vinay Nagpal, Vice President, Product Management, Digital Realty
Buddy Rizer, CEcD, Economic Development, Loudoun County, Virginia
Sponsor Spotlight & Networking Break
Optimizing Interoperability through Standards
Optimizing performance and migration paths crucially depends on effective interoperability. The Telecommunications Industry Association’s Standards for Data Center (TIA 942) and BICSI-002 standards work together to improve overall performance. Learn the latest enhancements and plans for these standards, use cases as to how they apply to design and operation, and a brief review of proposed standards are on the rise.
NEW - TIA Updates Data Center Cabling Standard to Keep Pace with Rapid Technology Advancements
 Jonathan Jew J&M Consultants |
 Rakesh Sambaraju Nexans |
Speakers:
Jonathan Jew, J&M Consultants
Rakesh Sambaraju, Applications Engineer, Nexans Data Center Solutions
Lunch & Networking
Efficiencies of High Density Cabling & Connectivity
The space-saving advantages enjoyed by high-density cables and connectivity are accompanied by some challenges associated with installation and management of these connections. This session will look at new ways of deploying high density optical fiber and connectivity on the campus, point of demark, and in the data hall, along with the use of MPO connectors as a means to increase bandwidth, improve efficiency, and optimize space utilization.
 Jim Davis Fluke Networks |
 Christian Urricariet Finisar |
 Patrick Van Vickle Sumitomo Electric Lightwave |
Speakers:
Jim Davis, Regional Marketing Engineer, Fluke Networks
Tom Niederloh, Account Director - Webscale/DCI, EXFO
Christian Urricariet, Senior Director of Marketing, Data Center Solutions, Finisar
Patrick Van Vickle, Director of Research and Development, Sumitomo Electric Lightwave
Deploying Multi-Tenant Data Centers
The world’s increasing consumption of data, combined with the trend of businesses and service providers outsourcing their data center facilities rather than owning and managing them, has resulted in significant growth in multi-tenant data centers (MTDCs). In fact, one analyst firm has predicted that total operational square footage of global MTDCs can reach approximately 177 million by the end of 2018. Learn about this trend and the implications for design and operations.
 Chip Freund Cyxtera |
 Dave Valentukonis Siemon |
 Jay Williams CommScope |
Speakers:
Chip Freund, Director of Colocation and Data Center Product Marketing, Cyxtera Technologies
Dave Valentukonis, North American Technical Services Manager, Siemon Company
Jay Williams, Regional Vice President, CommScope
Sponsor Spotlight & Networking Break
Re-architecting Central Offices as Data Centers
Many legacy telecom operators are looking at their Central Offices and imagining Data Centers. But is it a smart choice? This session looks at the business and marketing decisions that companies should consider before investing in a conversion.
 Leo Staurulakis JSI Capital Advisors |
 Tanya Sullivan Plus One |
Speakers:
Leo Staurulakis, Executive Vice President of John Staurulakis, Inc. and chairman and principal of JSI Capital Advisors, LLC and JSI Transaction Advisors, LLC; Tanya Sullivan, President and Managing Partner, Plus One Strategic Communications
Tanya Sullivan, President and Managing Partner, Plus One Strategic Communications
How Edge Computing Impacts Data Center Infrastructure
There is an emerging consensus that the design of edge computing units will be modular. This trend will affect data center design given that edge information technology needs to operate from integrated software definitions and protocols.
 Don Duet Vapor.io |
 Paul Schultz KGPCo |
 Limor Schafman TIA Moderator |
Speakers:
Jorge de Dios, Vice President Corporate Strategy, EdgeConneX
Don Duet, President & COO, Vapor.io
Paul Schultz, Vice President of KGPCo Services Division
Limor Schafman, Director of Content Development, TIA - Moderator