Webcast: LPWAN for Smart Communities and the Industrial Internet - Feb 15
LPWAN (low power wide area network) technologies service a specific and necessary role in the growth of Internet of Things (IoT) connectivity. Not all applications need bandwidth and speed. Sometimes long distance, low energy usage, and long latency is the perfect confluence of service that an IoT application needs. Some examples are city lighting, energy grid and meter management, parking space monitoring, precision irrigation, crop yield management, and many more.
This webcast will present different LPWAN technologies and discuss a number of questions regarding technology and value assessment, deployment, usage, and ROI.
- An explanation of LPWAN technology and how it works
- When to use (and not use) LPWAN technology
- What issues such networks solve
- The difference between U.S. and European bands and when this will matter to a company deploying an LPWAN network
- Key questions be asked and answered by a company or city planning to deploy an LPWAN network, to assess the right fit and to maximize the efficiencies it can bring
- How LPWAN networks integrate with other network infrastructure in smart community deployments
- Sample use cases
- Business models that use LPWAN networks for energy management, asset management, and others
- How to make money as both a user and deployer of LPWAN networks
- What returns on investmentcan be expected and suggested metrics for measurement
Speakers
- Yann Gabay, Co-founder and Board Member, CONNIT
- Tiana McNeil, Sr. Business Development Manager, IoT Smart Cities, Ingenu
- Brian Ray, CTO and Founder, Link Labs
- Jeffrey Siegel, CMO, NWave

Yann Gabay, Co-founder and Board Member, CONNIT
Yann Gabay has a 17-year experience in marketing and digital transformation. In 1999, he co-created a digital agency that was sold to Publicis in 2006. For 5 years, he worked for the Publicis Group as the General Manager of Digitas Media and Performics. He then became the South Europe Director of NetBooster, the largest independent European digital agency (500+ people), quoted on Euronext. He left NetBooster in 2015 to join CONNIT as a co-founder with a strong focus on Data & Marketing.
Tiana McNeil, Sr. Business Development Manager, IoT Smart Cities, Ingenu
Tiana McNeil serves Ingenu as senior business development manager for IoT Smart Cities. She brings more than 20 years of wireless expertise and an entrepreneurial spirit to her role at Ingenu, helping to roll out the world’s largest IoT network dedicated to low-power, wide-area (LPWA) connectivity for machines only. Prior to her position at Ingenu, she directed product and business development at Telit, KORE Telematics and RACO Wireless.

Brian Ray, CTO and Founder Link Labs
Brian Ray is the Founder and CTO of Link Labs. As the chief technical innovator and leader of the company, Brian has led the creation and deployment of a new type of ultra long-range, low-power wireless networking which is transforming the Internet of Things and M2M space. Before starting Link Labs, Brian led a team at the Johns Hopkins University Applied Physics Lab that solved communications and geolocation problems for the national intelligence community. He was also the VP of Engineering at the network security company, Lookingglass, and served for eight years as a submarine officer in the U.S. Navy. He graduated from the U.S. Naval Academy and received his Master’s Degree from Oxford University.

Jeffrey Siegel, CMO, Nwave
Jeffrey Siegel is Chief Marketing Officer for Nwave, a leading LP-WAN innovator in the IoT connected solutions space. Jeffrey’s career has been focused on developing new markets for industry leading companies in the enterprise computing, networking, and mobile markets. Prior to Nwave, he was CMO for Panasonic’s IoT and Smart Cities business launching Responsive Infrastructure solutions for autonomous transportation, smart parking, sustainable energy, resilient communications, and smart buildings/streets. At Plantronics, serving as VP Strategy and Innovation, he developed the strategy and led development for wearable computing and unified communications. In the mobile space, he served as CMO for SAP/Extended Systems, and VP Market Development for Symbian leading enterprise GTM, product roadmap, and business development. At Microsoft, Jeffrey was director of enterprise for the mobile devices group where he established relationships with wireless carriers, ISV’s, SI’s, and device manufacturers to launch Microsoft’s Mobile Workplace initiative. Prior to mobile, he led Industry Marketing groups for HP and 3Com, building a $1B business for HP’s computer systems group. Mr. Siegel has an MBA degree from the Keller Business School at the University of Arizona, with post-graduate studies at Stanford University.